Digital Marketing Blog

The well-written FAQ page provides valuable SEO content by answering the common queries, and in case your side is doing none or only one, it is necessary to make rectification is your page in favor of your site. Search engines and people like to visit frequently asked question pages, and if these are the well-written section on your website, it will be of great help to show online clients that how much you care about their queries, enquiries and experience. It helps to trace your website even from outside your web page as it is the method of responding to the needs of your clients and their search queries. Studies have found out that voice search is increasingly becoming popular as people prefer looking for faster and easier ways of getting answers to their questions. And well-written FAQ content on your web page can drive web traffic on your website. Many e-commerce portals have used this page as their winning  content marketing  strategy. Here we will ev...

Online reputation management ORM is very important for company success in today’s internet savvy world. To know what is ORM and how it will give strength to your company, let us dwell further. ORM is a process which can manage and monitor the online reviews for a company which directly means managing the online presence of your brand. Today’s world consists of internet-savvy generation, and the web is a very powerful platform for the consumer where they can share and express their ideas, reviews and voice against and in favor of any business house or brand. Some experts view the consumer as the controller of any business reputation and public views. So, there arises the necessity to take action in a proactive manner that includes managing the reviews and reputation of the brand online. This has become a necessity for companies to survive in the competitive web world. For example, all the negative reviews and comments about your restaurant business can break its impression...