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Showing posts from June, 2019

Basics of Digital Marketing

There are a lot of ways to learn digital marketing for free via online medium, of your own, and without joining classes. Digital marketing  has reached an enormous industry status. Many digital marketing professionals are willing to impart their knowledge on the subject for free, but you have to know the skills and the entire process thoroughly of how digital marketing works before deciding upon whether to learn  digital marketing course  or not. Some of the Skills required to deliver the best result as Digital marketer are:- SEO PPC Social media marketing Digital analytics Inbound marketing Email marketing Coding Product design etc The resources that can help you develop skills needed for digital marketing are:- SEO (Search-Engine-Optimization) SEO (Search Engine Optimization) can be defined as a practice that helps in increasing the volume and quality of web traffic on website through organic search engine results. The ultimate guide to the CEO in 2019 Im

TIPS FOR EFFECTIVE E-COMMERCE WEB DESIGN

Ecommerce depends to a great extent upon the website, and this means that unless your website is stellar, you’re not optimizing your business. A good website is a prerequisite if you are aiming to turn your site visitors into customers. Purchases will only happen if the entire process is quick, simple, and effective. Irrespective of how well you plan your marketing campaigns, how much you strategize, and how hard your marketing and social media teams work, a bad website will bring all their work to a stand-still. If visitors leave your site because they find it hard to navigate or understand, you need to re-evaluate immediately. Below, we lay out a few basics to keep in mind for ensuring that you are providing potential customers with the best possible online shopping experience. BE MINDFUL ABOUT THE USER A lot of website designers get very carried away during the process of setting up the site and include some new formats, ideas, and elements that they think look ideal.

YOUTUBE AD FORMATS

Anyone who has ever attempted to watch a  YouTube video  is well aware of the numerous ads that are bound to appear either before, or in the middle of the video. YouTube ads are a means of advertising which has been used for a fairly long period now, and for some different purposes. They show great diversity and have a reach that spans well beyond any geographical limitations. There are also some different ad formats to choose from, depending on the type of content you wish to put out. Below, we list the most frequently used formats so that you can understand what will work best for you. YouTube has the basic formatting necessary for making some different marketing campaigns, which is essential for identifying the types of ads that you can run, where they can be placed, and other related information. Based on the main goal of your campaign, you can choose from the following for your YouTube video ad: Leads and Website Traffic  which are the best options when you are driving t